Airbnb: Live There
Airbnb gives people the chance to have authentic local travel experiences wherever they go. You “stay” in a hotel, but you “live” in an Airbnb.
Format: Brand campaign
Agency: TBWA Chiat Day LA
Press
Live there. Even if it’s just for a night.
Awards
Live in Sayulita. Live in Trancoso.
Following the campaign's success, we adapted print for other markets around the world, including Mexico and Brazil.
Watch the case study here.
Silver Effie, Travel & Tourism | North America, 2017
Gold Effie, Travel & Tourism | Global, 2017